Vodacom Tanzania Plc has
made a clean sweep at the Tanzania Digital Awards 2024, taking home five
prestigious awards for its innovative digital solutions. The M-PESA Super App
and M-Koba were among the standout winners, recognizing their transformative
impact on Tanzania's digital landscape.
The M-PESA Super App was
honored for the fourth consecutive year as Tanzania's leading super app,
providing customers with a one-stop-shop for entertainment, utility payments,
games, shopping, and more. This accolade underscores the app's commitment to
convenience and customer empowerment.
M-Koba, another flagship
product, was recognized for its significant impact on Tanzania's savings
landscape. With over 300,000 groups and 2 million members – 70% of whom are
women – M-Koba has revolutionized the way people manage their savings,
providing a secure, transparent, and convenient platform.
Under the leadership of
Epimack Mbeteni, the M-PESA team has worked tirelessly to develop solutions
that cater to the diverse needs of Tanzanians.
Vodacom Tanzania's
dominance in the Tanzania Digital Awards 2024 is a clear indication of its
leadership in the country's digital space. The company's commitment to
innovation, financial inclusion, and customer empowerment has cemented its
position as Tanzania's leading financial service provider.
By: Nana Appiah Acquaye