Ericsson has been
selected by Orange Egypt as a strategic partner to accelerate its digital
transformation and build a resilient architecture across its network. The
collaboration seeks to enable superior service experiences for consumers and
streamline partner ecosystem.
The two companies have
signed a multi-year bundle deal that involves the deployment of the
market-leading Ericsson Catalog Manager and Order Care products,
part of Ericsson’s Business and Operations Support Systems (Core Commerce) portfolio
which is aligned to Open Digital Architecture (ODA) TM Forum’s Open Digital
Architecture standards. These will serve as cornerstone technologies strategic
cloud native digital architecture.
The
new capabilities could bring greater flexibility to Orange Egypt’s customers
through the digitization and personalization of the subscription process.
Alongside this enhancement to the subscriber’s service experience, the new
technologies will give Orange Egypt additional data and insight into customer
preferences that will help make competitive pricing decisions.
As part of
the collaboration, Ericsson will also modernize and upgrade the current Ericsson
Charging solution at Orange Egypt to unlock the full potential
of new charging capabilities in accordance with its monetization goals. By
tightly integrating the full solution with Ericsson Charging, and building on
catalog driven orchestration, Orange Egypt has taken crucial steps to
streamline the business configuration process within this transformation. The
company will also expand the current Ericsson
Mediation solution to cater for expansion requirements,
enabling Orange Egypt to deliver on its customer and operational experience
objectives. Further future-proofing this transformation, Catalog Manager &
Order Care will be implemented as cloud-native solutions using Ericsson
Cloud Container Distribution.
Dr.Ayman
Amiri, Chief Technology Officer at Orange Egypt, says: “Orange Egypt is committed to playing a key role in the country’s
digital transformation line aligned with the Sustainable Development Strategy
(SDS) to support the Egypt Vision 2030. The extension of our long-standing
partnership with Ericsson will fast-track our efforts to build advanced digital
infrastructure across our network. The move represents a new milestone in our
shared efforts to shape a connected world.”
Håkan
Cervell, Vice President and Head of Ericsson Saudi Arabia and Egypt at Ericsson
Middle East and Africa, says: “Digital
service experience, catalog-driven orchestration and cloud native technology
are essential for Communications Service Providers (CSPs) to successfully
manage with the complex challenges arising in the era of 5G and Internet of
Things (IoT). At Ericsson, we are committed to leverage our continuously
evolving technologies to support local CSPs, such as Orange Egypt, in building
networks of the future.”
By: Nana Appiah Acquaye
