Safaricom's M-PESA partners with EagleLion to enhance merchant onboarding in Ethiopia

Date: 2024-05-29
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Safaricom's M-PESA has entered into a strategic partnership with EagleLion System to facilitate the integration of merchants in Ethiopia onto the EagleLion Merchant Management System. This agreement aims to streamline the merchant onboarding process, providing a comprehensive and integrated approach.

The partnership encompasses various tasks, including Know Your Customer (KYC) collection, contract signing, branding, activation, and QR code placement. This collaboration will enable merchants in Ethiopia to seamlessly join the M-PESA platform, expanding the reach of digital financial services in the country.

"We are excited to work with EagleLion to bring the benefits of our M-PESA platform to more merchants in Ethiopia," said Paul Kavavu, Chief Digital Financial Services Officer at Safaricom. "This partnership will enhance financial inclusion and drive economic growth in the region."

Bersufekad Getachew Amare, CEO of EagleLion, noted the significance of this partnership, stating, "This collaboration with M-PESA Safaricom is a crucial step in our mission to streamline the integration of merchants onto our Merchant Management System. We look forward to working together to promote digital payments and empower businesses in Ethiopia."

Through this partnership, M-PESA and EagleLion aim to promote financial inclusion, drive economic growth, and enhance the digital payments ecosystem in Ethiopia.

By:  Nana Appiah Acquaye

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