MTN Ghana reaffirms commitment to inclusive growth and sustainability
Date: 2024-10-03
MTN Ghana has reaffirmed
its commitment to lead the charge in driving inclusive growth and sustainable
development across the country. Speaking during a media engagement with editors
from leading news organizations in Accra, the Chief Corporate Service and
Sustainability Officer of MTN Ghana, Adwoa Afriyie Wiafe noted that the company
as part of its efforts to achieve this, is deepening its digital ecosystem
while promoting accessibility and sustainability.
At the core of MTN's digital inclusion efforts is the MTN mobile app, which features an innovative approach to fostering a more inclusive digital space, Ms. Adwoa Wiafe disclosed that the app, which is equipped with cutting-edge features, is set to benefit a wider audience, particularly the visually impaired, with a pilot project focusing on visual impairment support.
The app also includes advanced services such as lending, insurance, and payment solutions, and aims to enhance cross-border engagements, marking the next level of MTN’s digital expansion.
“MTN is committed to creating an inclusive digital ecosystem that empowers every Ghanaian, regardless of their circumstances, to participate in the digital economy. Our mobile app is a key component in achieving this, offering features that prioritize accessibility and advanced financial services,” she said.
She also elaborated on MTN Ghana's comprehensive sustainability framework, which outlines the company’s long-term commitment to eco-responsibility, social impact, economic growth, and ethical governance. The company’s flagship sustainability initiative, Project Zero she pointed out focuses on environmental responsibility by aiming to reduce MTN’s carbon footprint. "Going green within the next five years is not just a target—it’s a promise,” Ms. Wiafe stated.
The company’s social impact strategy, she indicated also continues to be a priority, with a focus on providing employment opportunities through its expansive agent networks across the country, and by leveraging its broad reach, MTN seeks to foster job creation and entrepreneurship, empowering communities to thrive in a rapidly digitizing world.
On the economic front, Madam Wiafe explained that MTN is playing a pivotal role in advancing digital transformation in Ghana and mentioned how innovation and technology are key drivers of economic growth, enabling businesses and individuals to engage more efficiently in the digital economy.
“By modernizing our operations and embracing sustainable technology solutions, we’re not only setting the stage for long-term growth but also ensuring that we leave behind a better environment and stronger communities,” she added.
By: Nana Appiah Acquaye
