Safaricom
PLC CEO, Peter Ndegwa has highlighted the remarkable journey and evolution of
M-PESA, Kenya’s groundbreaking mobile money platform, which now serves over 34
million customers. Reflecting on this milestone via his LinkedIn platform, Dr.
Ndegwa noted how M-PESA has grown beyond payments and transactions to become a
comprehensive financial ecosystem offering credit, savings, investment
solutions, wealth management, and insurance.
According
to Dr. Ndegwa, this evolution stems from Safaricom’s unwavering commitment to
addressing the financial needs of individuals, enterprises, and the public
sector. "The trust our customers place in us reinforces our dedication to
delivering seamless, reliable, and secure financial services," he noted.
"It inspires us to continue innovating and creating more value for our
customers every day."
With
a robust network of over 300,000 M-PESA agents, Safaricom has built a
ubiquitous footprint that ensures financial services are accessible in every
corner of the country. This network has played a critical role in extending
financial inclusion, bridging economic disparities, and creating opportunities
for individuals in remote and underserved regions.
Beyond
financial inclusion, M-PESA has become a powerful driver of technological
innovation. Through its Daraja platform, Safaricom has fostered a thriving
developer community of over 90,000 innovators. Daraja facilitates more than
40,000 M-PESA integrations, enabling businesses to seamlessly incorporate
M-PESA into their operations. This integration has catalyzed job creation in
the technology sector and bolstered Kenya’s reputation as a hub for tech
innovation.
He attributed
these achievements to Safaricom’s strategic transformation from a traditional
telecommunications company into a technology company. “Our evolution into a
tech-co showcases the limitless potential of combining innovation with
customer-centric solutions,” he stated.
By:
Kanto Okanta
