Wowzi becomes TikTok’s official creator management partner in Kenya
Date: 2025-01-30
In a major boost for Kenya’s digital creator economy, Wowzi has officially partnered with TikTok as its creator management partner in the country. The groundbreaking collaboration is set to redefine the content creation landscape, providing creators, brands, and agencies with new opportunities to thrive on one of the world’s most influential social media platforms.
With this
partnership, Wowzi is committed to supporting and mentoring Kenyan content
creators, ensuring they have access to guidance, resources, and brand
opportunities that will help them grow their presence on TikTok. This move
aligns with TikTok’s ongoing efforts to nurture African talent, including its #LevelUpAfrica
Program, which has already helped many creators expand their reach and
monetization potential.
TikTok has
become a powerful platform for storytelling, community building, and brand
engagement. By collaborating with Wowzi, TikTok is strengthening its investment
in Kenya’s digital ecosystem, ensuring that creators and businesses alike can unlock
new possibilities in the creator economy.
By: Kanto Okanta
